Optiva Media
Edificio Europa II
Calle Musgo nº2, Madrid
+34 912 977 271
sales@optivamedia.com
Managing content metadata and media for a TV service is an increasingly complex business: more and more content sources are aggregated, fragmented metadata needs to be unified and enriched, media assets have to be transcoded for many different end-user devices, UXs and recommendation engines are more sophisticated and information-hungry than ever.
In order to help TV operators and TV-related companies cope with content operations, Optiva Media has created MediaSuite, a one-stop solution for media management which consists of four interrelated products:
As of 2019, Spanish operators Vodafone Spain and Orange Spain are already using one or more MediaSuite components as part of their TV operations workchain. Typical traffic figures of a MediaSuite deployment are:
In order to keep up with these growing flows of metadata and media processing, MediaSuite needs to rely on an architecture with maximum scalability and reliability and a high degree of subsystem modularity.
MediaSuite was designed from the ground up as a native AWS solution. Two strategic factors convinced us AWS was fit for the job:
We mention some of the most important AWS capabilities used by MediaSuite products:
Media processing management by MediaCode is designed around the workflow capabilites of AWS Step Functions. Heavy-duty work, such as transcoding, quality checking and packaging, is also executed by EC2-virtualized services or transferred to AWS native services like AWS Elemental MediaConvert. Intermediate and deliverable assets are stored with S3 and archived in S3 Glacier.
Against the tradition of TV operators to rely on on-prem infrastructures, Optiva Media’s MediaSuite has proved our customers that fully cloud-hosted operation solutions derive significant advantages in terms of reliability, scalability and cost effectiveness. Thinking long term, serverless architectures guarantee an optimum degree of adaptability and modularity, while the host of value-added services offered by AWS, such as Rekognition, paves the way for ambitious product evolution based on AI analysis of metadata and media assets.
Edificio Europa II
Calle Musgo nº2, Madrid
+34 912 977 271
sales@optivamedia.com
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